Last 30 days vs previous 30 · through 2026-08-25
client: Kittle · vs prevSpend
$4,732
▼ 4.8%
Conversions
204
▲ 3.5%
CPL
$23.14
▼ 8.1%
Clicks
4,203
▼ 2.7%
CTR
7.8%
▼ 18.9%
Avg CPC
$1.13
▼ 1.7%
Impr share
12%
lost to budget 11%
Trend · change events overlaid
Daily CPLCPL $⚑ change✎ annotation
Funnel
Impressions
53,686
CTR 7.8%
Clicks
4,203
CVR 4.9%
Conversions
204
Campaigns · by spend
| Campaign | Spend | Clicks | Conv | CPL | Health |
|---|---|---|---|---|---|
| Fort Collins PMAX | $3,125 | 3,322 | 156.3 | $20.00 | scaling |
| Fort Collins | $1,606 | 881 | 48.1 | $33.39 | healthy |
Open findings · 2
warnzero_impressionsCampaign “TEST - Buyers Campaign (ad schedule test)” enabled but no impressions in 3+ days
warnzero_impressionsCampaign “Home Valuationss- CAST (Test)” enabled but no impressions in 3+ days